Hazelnuts | Our commitment to Sustainability | Nutella® (2024)

Hazelnuts | Our commitment to Sustainability | Nutella® (1)
Hazelnuts | Our commitment to Sustainability | Nutella® (2)

OUR HAZELNUTS

Ferrero’s activities to achieve sustainability along its hazelnut value chain include the traceability of this ingredient.

Our hazelnuts come mainly from Turkey, Italy, Chile and the USA. Ferrero is committed to achieving full traceability of its sourced hazelnuts in its hazelnut value chain. Traceability in Ferrero’s hazelnut value chain refers to being able to trace the hazelnuts back to their origin, either the individual farm or “farm cluster”. Achieving this commitment has been challenging in some countries where supply chains are larger and more complex. In other countries, higher levels of traceability have been reached. In Chile and the USA, for example, Ferrero has achieved full traceability.

Hazelnuts | Our commitment to Sustainability | Nutella® (3)
Hazelnuts | Our commitment to Sustainability | Nutella® (4)

Ferrero has published a Charter document dedicated to hazelnuts, which has been developed together with Earthworm Foundation. The Ferrero Hazelnut Charter outlines Ferrero’s requirements and commitments regarding the responsible sourcing of hazelnuts. The Charter is based on Ferrero’s selected priorities in three areas: Human Rights and Social Practices, Environmental Protection and Sustainability and Supplier Transparency, towards its aim to be a driving force behind a hazelnut industry that creates value for all. Central to enabling the implementation of the Charter will be Ferrero’s sustainability programme, Ferrero Farming Values (FFV) for hazelnuts, as well as partnerships and collaboration with suppliers, trusted partners and other value chain actors.

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Ensuring quality and freshness

The hazelnuts used in Nutella®come from hazelnut orchards, which are mainly found inMediterranean type climates. Our hazelnuts come from different parts of the world, our main origins are Turkey, Italy, Chile and the USA. Turkey’s Black Sea region is the world’s largest producer of hazelnuts and as a consequence where we source the main part of our hazelnuts. Ferrero’s expertise and tradition with this fruit goes back to its roots in Italy, as supply can also be found in Piedmont - where Ferrero was founded - as well as in Lazio and Campania. The harvest takes place between the beginning of August and the end of September.

Hazelnuts | Our commitment to Sustainability | Nutella® (5)

Hazelnuts | Our commitment to Sustainability | Nutella® (6)

To ensure the availability of quality and fresh hazelnuts, cultivation also takes place in countries in the Southern Hemisphere to provide an additional harvest from February to March. As part of this approach, Ferrero has established hazelnut farms (Agrifarms) in Chile, Argentina, South Africa and Australia, in addition to Georgia and Serbia. Through these Agrifarms, Ferrero is developing a sustainable business model with local farmers, to share and promote good agricultural practices (nurseries, training, agronomic assistance, etc.). Discover more in Ferrero's latest Sustainability report here.

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Sustainability in hazelnut sourcing

Ferrero’s vision towards sustainability aims to improve the conditions of the hazelnut communities where it operates.

The Ferrero Farming Values (FFV) program for hazelnuts has been operating in Turkey since 2012. Within this program Ferrero developed a hazelnut Production Standard in collaboration with SCS (Scientific Certification Systems) Global Services, a leading global certification and sustainability services provider. Through the Ferrero Farming Values (FFV) program, Ferrero works with farmers, mostly smallholders, to empower them with knowledge of good agricultural and social practices. Every year SCS Global Services, together with local auditing firms, carries out specific audits of farmers chosen at random. Across 2019 growing season, our teams visited more than 400 orchards a day and reached 21,211 farmers. The orchards that participated increased their yields by an average of 40-45% compared to the others orchards in the same areas. Ferrero has also collaborated with GIZ (Deutsche Gesellschaft für Internationale Zusammenarbeit GmbH) to develop a Monitoring & Evaluation System in order to assess and report the progress and impact of social activities and interventions on the ground. This system reflects the collected data from different stakeholders including farmers, workers, labour brokers and community opinion leaders.

One of the countries where the hazelnuts that meet our high-quality standards are cultivated is Italy, and historically this has been in the regions of Piedmont, Lazio and Campania, therefore taking care of the sustainable value chain development and preservation in these areas is key. As part of its responsible sourcing plan, Ferrero has collaborated with the global assurance provider DNV GL since 2015. This partnership is helping Ferrero to develop concrete actions on the ground with both farmers and associations, including training and field assistance.

Ferrero’s first agrifarm, Agrichile, was established in 1991 in Chile, which has a favourable climate for hazelnut cultivation. The result of more than 25 years of Agrichile activity, combining the expertise of our agronomists and the high skills of Chilean farmers, has been the creation of a full value chain. Ferrero’s own production processes in Chile have been certified in 2019 under the Sustainably Grown standard by SCS Global Services, an accredited certification program. It provides assurance that hazelnuts meet several environmental standards, that farm workers and farm communities are protected and engaged, and that the farm is economically resilient.

We are also sourcing our hazelnuts from Oregon in the USA. Oregon has a long and well-established tradition (the first cultured hazelnut tree was planted in Scottsburg in 1858) and expertise in the cultivation of hazelnuts. Hazelnut cultivation in Oregon achieves the highest levels of traceability and is concentrated in the Willamette Valley in the north western part of the state, near the Pacific Ocean. The oceanic climate in this region is favourable to hazelnut cultivation and allows high-quality hazelnuts of North American varieties to be grown.

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Joining forces with key stakeholders

At Ferrero, we take ethical practices, including better employment practices within the hazelnut value chain, very seriously. Ferrero actively participates in an extended Public-Private Partnership with CAOBISCO (European Association of Chocolate, Biscuits & Confectionery Industries) and the ILO (International Labour Organization) in Turkey, through a project that aims to contribute to the elimination of the worst forms of child labour in seasonal agriculture in hazelnut harvesting. Ferrero is also partnering with Earthworm Foundation, a non-profit organisation focused on positively improving value chains, on its responsible sourcing program for hazelnuts.

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Hazelnuts | Our commitment to Sustainability | Nutella® (2024)

FAQs

How sustainable is Nutella? ›

The palm oil we use in Nutella® is 100% sustainable palm oil, traceable back to the mills. It mainly originates from Malaysia (averaging around 80% of our volumes) followed by Indonesia.

What percent of the world's hazelnuts does Nutella use? ›

Originally Answered: What percentage of hazlenuts are in Nutella? Ferrero Uses 25 Percent of the Global Hazelnut Supply. Each jar of Nutella contains about 50 hazelnuts.

Does Nutella use real hazelnuts? ›

Nutella® derives its unique tast from the combination of roasted hazelnuts, skim milk and a hint of cocoa. Nutella® has no artifical colors or preservatives. What does Nutella® taste like?

Was Nutella invented during WWII? ›

After World War II, cocoa was extremely scarce. Ferrero, originally from Piedmont in Italy, turned this tricky problem into a smart solution by creating a sweet paste made from hazelnuts, sugar and just a little of the rare cocoa. The precursor to Nutella® was born!

How does Nutella affect the environment? ›

The company has been widely criticized for using palm oil in products, which continues to fuel the demand for palm oil plantations. In 2015, France's minister of the environment made a bold statement, declaring that consumers should stop eating Nutella if they want to help save the rainforest.

What impact does Nutella have on the environment? ›

Royal blasted Italian company Ferrero, producer of Nutella, for its use of palm oil – a key ingredient in Nutella – saying it leads to deforestation. This devastation leads to the release of carbon into the atmosphere, a key contributor to global warming, Royal said.

What state produces 99% of hazelnuts? ›

Few realize that Oregon produces 99 percent of the hazelnuts in the United States.

Who produces 70% of the world's hazelnuts? ›

Turkey is the first world hazelnut producer and exporter. In addition, it covers approximately 70 percent and 82 percent of the world`s production and export respectively.

Is Nutella ok for school? ›

Tell your child to get help from an adult immediately if a schoolmate has a reaction. Please DO NOT SEND ANY PRODUCTS WITH PEANUTS/TREE NUTS for LUNCHES or SNACKS (Includes Nutella). Check the bottom of the ingredient labels to see if it may contain peanut/nut products or was processed in a peanut/nut factory.

Does Nutella go bad? ›

How long does Nutella® last after opening? Nutella® has a 12 month shelf life even after opening for the portion packs (15g), jars (25g) and the tubs (3kg). Nutella® piping bag (1kg) has a 6 month shelf life.

Is there pork in Nutella? ›

Most of the ingredients in Nutella are vegetarian, meaning they don't contain animal meat products. The only ingredient in the Nutella recipe that's made directly from an animal by-product is the skim milk powder.

What was Nutella first name? ›

Originally sold as a solid block, Ferrero started to sell a creamy version in 1951 as Supercrema gianduja. In 1963, Ferrero's son Michele Ferrero revamped Supercrema gianduja with the intention of marketing it throughout Europe. Its composition was modified, and it was renamed "Nutella".

What company owns Nutella? ›

The Ferrero Group is now one of the world's largest sweet-packaged food companies with over 35 much-loved brands, such as Kinder®, Nutella®, Ferrero Rocher® and Tic Tac®, sold in more than 170 countries.

How did Nutella get its name? ›

The word Nutella came about from the merging of the English word 'nut' from the typically Italian ingredient hazelnut in the gianduja, with the Italian positive-sounding and Latin suffix for sweet 'ella'.

Does Nutella really use sustainable palm oil? ›

The palm oil in Nutella® is carefully treated during processing, making it perfectly safe to ingest. The palm oil we use in Nutella® is 100% RSPO certified sustainable palm oil and can be traced back to the mills, guaranteeing that it does not come from plantations subject to deforestation.

What percentage of Nutella is palm oil? ›

The main ingredients of Nutella are sugar and palm oil (greater than 50%). It also contains 13% hazelnuts, cocoa solids, and skimmed milk.

Why is Nutella in plastic jar? ›

These plastic jars are made from Polyethylene Terephthalate. This substance is recyclable, and Nutella switched from glass to plastic jars because Polyethylene Terephthalate is more water resistant than glass.

How do you not waste Nutella? ›

Grab a cup of warm milk, pour it into the empty Nutella container, and shake it up. Keep at it for a couple of minutes, or until every last bit of the spread on the sides of the jar is completely dissolved with the milk. And voila!

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