Nutella® Jar | Nutella® (2024)

Nutella® Jar | Nutella® (1) Nutella® Jar | Nutella® (2)

PRODUCTS

Nutella® jar

Let’s spread good momentstogether!

Wake up to Nutella®!

Nutella® has been on the breakfast tables of millions of people around the world for more than 60 years, spreading good moments to start the day. A slice of bread with Nutella® tastes great. Thanks to our unique and inimitable recipe, Nutella® has become the most popular and iconic hazelnut spread in the world.

Nutella® Jar | Nutella® (3)

Nutella® Jar | Nutella® (4) Nutella® Jar | Nutella® (5) Nutella® Jar | Nutella® (6) Nutella® Jar | Nutella® (7)

A unique recipe

Each jar of Nutella® contains 7 quality ingredients that have been carefully selected and nothing else. Nutella® is famous for its authentic taste of hazelnuts and cocoa, made even more irresistible by its unique creaminess. Its taste is so delicious that just a single portion can bring on pure pleasure. Take 15g of Nutella®, about a teaspoon, spread on a slice of bread and enjoy the delectable experience that follows. Taste it, spread it and enjoy your breakfast.

For breakfast we're 31 million

Every day, Nutella®’s Facebook page gives a smile and spreads positivity to its 31 million fans: a record-breaking good morning.

Ingredients

Sugar, palm oil, Hazelnuts (13%), Skimmed milk powder (8.7%), Fat-reduced cocoa (7.4%), Emulsifier: lecithin (soya), vanillin.

Nutella® Jar | Nutella® (9)

Nutritional information

Reference intake of an average adult (84000 kJ / 2000 kcal)

Typical values per 100g

Energy
2252 kJ | 539 kcal
Fats
30.9 g
(of which saturates)
10.6 g
Carbohydrates
57.5 g
(of which sugar)
56.3 g
Protein
6.3 g
Salt
0.107 g

Typical values per portion (15 g)

Energy
336 kJ | 80 kcal
Fats
4.6 g
(of which saturates)
1.6 g
Carbohydrates
8.6 g
(of which sugar)
8.4 g
Protein
0.9 g
Salt
0.016 g

Typical values %RI* per portion

Energy
4%
Fats
7%
(of which saturates)
8%
Carbohydrates
3%
(of which sugar)
9%
Protein
2%
Salt
0%

Nutella® Jar | Nutella® (10)

Good to know

Nutella® unmistakable recipe contains 7 carefully selected quality ingredients, no colorings, no preservatives and no hydrogenated fats.

Nutella® Jar | Nutella® (11)

Good to know

Nutella® unmistakable recipe is made by combining 7 carefully selected quality ingredients, that's all!

Inside Nutella®

Discover all ingredients

Nutella® Jar | Nutella® (2024)

FAQs

Is it OK to eat Nutella from the jar? ›

Yep! According to one Reddit user, UD_Ramirez, it's all in the way you scoop your Nutella from the jar, and always going from the centre will stop you ever having to scrape dried bits of Nutella from the edge of the jar for good.

What is the Nutella jar? ›

A unique recipe

Each jar of Nutella® contains 7 carefully selected, high-quality ingredients: sugar, milk, palm oil, cocoa, hazelnuts, lecithin and vanillin. Nutella® is famous for its authentic hazelnut and cocoa taste, made even more irresistible by its unique creaminess.

Why is Nutella so expensive? ›

Limited Competition: Nutella has few direct competitors that match its specific taste, texture, and brand image. This lack of competition allows the brand to set its prices without significant downward pressure.

Does Nutella come in glass jars? ›

The Nutella® jar is made with glass and the paper label applied doesn't hamper to recycle the glass jar. You can also reuse it! The Nutella® jar's lid is made with plastic specially designed to be used for food.

Why can't you put Nutella in the fridge? ›

How should Nutella® be stored? Nutella® should be stored at room temperature between 18-24 °C (between 64 and 75°F). Keep the container tightly closed and store in a cool, dry place to maintain maximum flavor. Do not refrigerate Nutella®, otherwise it will harden and become difficult to spread.

Why is N black in Nutella? ›

After doing some research, according to multiple resources, the letter N is black because the name 'Nutella' was originally used by another brand. So they simply changed the colour of the letter to ensure there wasn't a trademark issue.

Which is better, peanut butter or Nutella? ›

While Nutella might win in terms of sweetness and indulgence, peanut butter is the clear winner from a nutritional standpoint. It's not just a healthier choice; it's a versatile food that supports a healthy lifestyle.

What did Nutella used to be called? ›

In 1963, Ferrero's son Michele Ferrero revamped Supercrema gianduja with the intention of marketing it throughout Europe. Its composition was modified, and it was renamed "Nutella". The first jar of Nutella left the factory in Alba on April 20, 1964.

Why is Nutella so addictive? ›

Apart from sugar and fat, Nutella is rich in chocolate. Chocolate contains addictive substances such as tryptophan and phenylethylamine. This causes feelings of excitement and attraction. American blogger Sara Rosso established World Nutella day on 5th February 2007.

Why do Italians like Nutella? ›

One of the big reasons that why Italian's love Nutella is the ease of eating it – no matter where you are in Italy you will be able to find it in every cafe & shop! Italian's start their morning a little different to how Americans start their morning.

Why does Nutella taste different now? ›

While the ingredients are mostly the same, the Italian version lists 13% hazelnut and 7.4% cocoa powder as two of the ingredients. The American version excludes these numbers on the food label. Due to a cocoa shortage shortly after World War II, Nutella's founder had to find new alternatives.

Is Nutella healthy? ›

It does not have anywhere near the nutritional content of nut butters and is much higher in sugar and fat. Nutella has caught on worldwide with its creamy texture and sweet taste. Having some in moderation can be done without serious health damage. But it should be used as a dessert spread, just as it is marketed.

What do I do with an empty Nutella jar? ›

An empty Nutella® jar can become a pen holder, a candle, a vase of flowers, even a piggy bank! All you need is creativity and our tutorials. Get inspired by these thrifty upcycling ideas.

What really goes into a jar of Nutella? ›

Underneath the oil, sits a slither of skim milk powder, cocoa and crushed hazelnuts — which altogether account for another quarter of the jar. Finally — the rest of the jar is filled with sugar — which is evidently the biggest ingredient in Nutella, taking up a good half of each jar.

Is a little bit of Nutella OK? ›

Bottom line: Nutella is OK in moderation, like once a week or less. So, go ahead and spread, but try to keep your portion at 2 tablespoons or less. Best brand that's doing it better than the rest is Justin's Chocolate Hazelnut Butter Blend.

Is it normal to eat Nutella with a spoon? ›

You're perfectly fine. A small spoon of Nutella isn't going to harm you, and in fact, might help you by making you feel less deprived, if you normally stick to a fairly healthy diet.

Is a jar of Nutella microwave safe? ›

If you microwave a jar of Nutella unopened, the foil can and likely will catch on fire. ... While glass can be microwaved, you must make sure any glass you heat has a microwave-safe symbol indicating it is safe to use in your microwave. Your glass Nutella jar will likely not have a microwave-safe symbol. Don't do it!

Is it okay to eat Nutella once in a while? ›

Nutella is very high in sugar from the chocolate, and very high in fat from the nut-butter, so it should be eaten only infrequently and in small amounts, if at all. If you are overweight or obese and you are trying to lose excess stored fat, then avoid eating it.

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